Current event study

  Business-Level Strategy :

In order to bring current examples of strategic issues and problems into the class, each student will prepare a current event analysis. The analysis should be drawn from material in the business press and must deal with a topic within the last 12 months. The article/material should highlight the strategic issues facing a particular firm or industry and should be directly related to specific topics of this course. Your presentation should include the following points:

  1. A very brief review of the key facts of the story.
  2. Identification and explanation of the key course concepts, tools, topics that this report relates to.
  3. Your analysis/evaluation of the actions or situations with respect to the relevant topic.
  4. One question for the class discussion

Each presenter should submit your analysis report by 5 PM of the day before the presentation. 

The length of the outline should be one to two pages. Be sure to attach a link/copy of the article and any other materials from which the outline is derived.

Each presentation should be about 3 minutes. You may be randomly selected to do an oral presentation.

The grading template for the individual case presentation is as below:

Component (total 5%)


The event is well explained to understand (1%)

The event is relevant to the topic of the week (1%)

Great analysis of the event (1%)

The question is interesting (1%)

The report was submitted by the due (1%)